Born in Miami with showrooms in New York and Los Angeles, SUGAR is the world’s sweetest brand. Our use of bold poprock colors and soft cotton candy fabrics guarantee there is sure to be a design to satisfy your appetite. Our brand won’t ever go stale as we offer new styles each month on our website and in retail stores nationwide and host SUGAR parties in South Beach, Los angeles and New york city. SUGAR serves yummy fashions for the girl that is confident yet sweet. Treat yourself by adding some of our eye-candy to your wardrobe.